Email Templates for Marketing On Campus Online Books

Guerrilla Marketing Form

This is one of the documents from a whole collection of resources that were provided to me from now defunct VarsityBooks.com.  I was an on-campus marketing representative.  Read the full story of My Guerrilla Marketing Tactics On Campus With Varsity Books.

Email to Friends

Hi!  I’m writing to let you know about a really good way to find cheap textbooks!  Check out the website www.varsitybooks.com, and you can save up to 40% off the distributor’s suggested price on your books.  I am a campus rep for VarsityBooks.com, and I am advertising on campus for them this semester.  It is a really great job and I love the company.  I have saved X amount on my books.  If any of you are interested in signing up as affiliates, you can raise money for philanthropy by buying books from the VarsityBooks.com Web site.  You, or your organization, will receive 5% of the sale, which is a lot of money if everyone buys all of their books from the site!  Check out the site, or e-mail me and let me know if you have any questions!

E-mail to Professors:  Out of Stock Books

Dear Professor (Professor’s Name),

At the campus bookstore today, I noticed that (several of) the required textbook(s) for your (course name and number) class are out of stock.  VarsityBooks.com, the leading online college textbook store, currently has the textbooks for your course in stock.  Not only does VarsityBooks.com offer up to 40% off suggested retail prices, the delivery time is fast – only 1-3 business days, guaranteed*!  (If possible, include a price comparison sentence using the out of stock books as an example.)  Your students do not have to wait for the campus bookstore – they can order their books online from VarsityBooks.com.

To learn more about us, please visit our site at www.varsitybooks.com.  If you have any questions, please do not hesitate to contact me at (your contact information).

Sincerely,

(Your Name)

VarsityBooks.com Campus Representative

*  Books delivered in no more than three business days or your shipping is refunded.  Some restrictions apply.  See site for detai

E-mail to Professors:  Class Announcements

Dear Professor (Professor’s Name),

I am writing to ask if I may make an announcement in your (course name and number) class about a fast and easy way for your students to order textbooks online.  VarsityBooks.com is the leading online college textbook store, and the required textbooks for your course are currently in stock.  The prices at VarsityBooks.com are up to 40% off the suggested retail price.  Plus, the delivery time is fast – 1-3 business days, guaranteed*!

To learn more about us, please visit our site at www.varsitybooks.com.  If you have any questions or if you would like to schedule a time for me to come in to make an announcement in (course name and number), please contact me at (your contact information).

Sincerely,

(Your Name)

VarsityBooks.com Campus Representative

*  Books delivered in no more than three business days or your shipping is refunded.  Some restrictions apply.  See site for details.

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